About this data
Demographics of the drivers and their behavior on their smart phones while they are driving in Italy such as :
How many times they are talking on the phone inside of their car or how many times they are looking to their WhatsApp messages. We can share their age groups and genders. How many times they are using our application daily base and where they are using is another data we can share.
On the other hand daily base in Italy how many times a user approaches to a limited traffic zone is another important data that can be shared.
Our data can help to any company to reach the right customer profile immediately for the right communication purposes. Understanding the driver behavior and usage of voice assistant on their smart phone while they are driving will help the potential companies to create an efficient communication strategy in social media or in their pricing strategies.
For example a telecom company wants to understand whether women or men are talking more on the phone while driving can help them to create more efficient pricing strategies to improve their customer retention rates. It can be also applied for age groups too.